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222Emails

CLIENT RETURN SYSTEMS

The right follow-up for each client moment.

Choose the client problem first. Then agree the messages, setup and support your clinic needs.

Working prices are proposals. Final scope, launch date, applicable tax and third-party costs are confirmed in writing.

AT A GLANCE

Match the gap to the module.

Client momentModuleDesigned emailsShort-message copy
Enquired, not bookedEnquiry Rescue32 adaptations
Cancelled or missed, not rebookedCancellation Recovery22 adaptations
Due back, no next visit bookedRebooking32 adaptations
Past the agreed return windowClient Reactivation32 adaptations

Each module includes one reusable custom email template, agreed audience and timing rules, setup and launch checks. Adaptations are copy for an agreed supported channel, not extra sends to every client. RCS or WhatsApp delivery requires separate confirmation.

THE 222EMAILS PACKAGE GUIDE

Start with the moment your client needs help.

Four client problems. Four focused modules.

Enquiry Rescue

They asked a question but have not booked. Give them a helpful route forward.

Cancellation Recovery

They cancelled or missed a visit. Make arranging another time easier.

Rebooking

Their next visit is due. Offer a timely route back.

Client Reactivation

They have passed the agreed return window. Give them a relevant reason to reconnect.

Choose the modules your clinic needs. Scope is agreed before work starts.

01 / ENQUIRY RESCUE

Help warm interest reach the diary.

For a suitable enquiry that has gone quiet before booking.

What the client receives

A helpful follow-up, an answer to the next question and a clear booking route.

What we build

3 finished designed emails. 2 short-message adaptations. 1 reusable custom email template.

What controls the journey

Agreed audience, timing and exclusions. Booking, reply and opt-out stop rules where your tools support them.

Your team answers client and clinical questions. Results are not guaranteed.

02 / CANCELLATION RECOVERY

Make another appointment easier to arrange.

For a cancelled or missed visit with no replacement booking.

What the client receives

A considered invitation to rearrange at a suitable time.

What we build

2 finished designed emails. 2 short-message adaptations. 1 reusable custom email template.

What controls the journey

Agreed audience and timing, with booking, reply and opt-out stop rules where supported. Your team handles booking decisions.

Messages support the booking conversation. Clinical advice stays with your clinic.

03 / REBOOKING

Help clients return when they are due.

For a client approaching the agreed return point with no future booking.

What the client receives

A useful invitation aligned with their service and agreed return schedule.

What we build

3 finished designed emails. 2 short-message adaptations. 1 reusable custom email template.

What controls the journey

Return timing, eligibility and exclusions are agreed with your clinic. Stop rules depend on the tools and booking data available.

Your clinic sets suitable return timing. We do not make clinical recommendations.

04 / CLIENT REACTIVATION

Give past clients a considered way back.

For eligible previous clients beyond the agreed return window.

What the client receives

A personal, relevant reason to reconnect and an easy next step.

What we build

3 finished designed emails. 2 short-message adaptations. 1 reusable custom email template.

A smaller starting option

The £0 14-Day Reactivation Pilot tests one suitable segment and one approved campaign. It is separate from paid installation.

Pilot acceptance is subject to fit. No guaranteed replies, bookings or revenue.

YOUR INSTALLATION HANDOVER

A working system your team can use.

Support is included once per paid installation project.

Learn it together

3 × 30-minute staff training sessions, with no attendee cap for your clinic team. A visual how-to guide and editable assets.

30 days of support

From the agreed live date: 4 weekly or 2 fortnightly reviews. Recorded breakdown or 15-minute live call. 2 post-launch refinement rounds.

Clear support limits

During 30-day support, message Chelston any time. Target reply: 2 working days. Not continuously staffed. One small edit monthly for 12 months, up to 30 minutes each month.

Working days: Mon–Fri, excluding UK bank holidays. Extra work needs separate scope.

CHOOSE YOUR DELIVERY SCOPE

Clear scope before you commit.

Working prices, subject to access, integration work and delivery costs.

Paid installation

One module £995 • Any two £1,495 • All four £2,495. Includes the agreed build, training and 30-day support.

Optional ongoing management

Proposed £695 per month, initial 3-month term after installation support. 2 new campaign emails, 2 short-message adaptations, 1 seasonal theme and agreed monthly improvements.

Confirm in writing

One clinic location, one email account and one supported booking connection. Software, sending charges, applicable tax and extra work are confirmed in your quote. Launch date follows readiness and approval.

Ask about your scope: hello@222emails.com • 222emails.com

Know the delivery boundaries.

Revisions and refinement

Two pre-launch revision rounds and two post-launch refinement rounds. Each post-launch round covers up to two minor changes per installed module: copy, timing, booking link or audience rule. Installation faults reported within support are corrected separately.

The monthly edit allowance

One request per month for 12 months from launch, up to 30 minutes total including clarification, editing and testing. Unused edits expire monthly. New campaigns, modules, integrations and larger changes need separate scope.

Optional management detail

The proposed monthly scope also includes a rolling 90-day plan, two minor workflow improvements, one audience refresh, list-health and booking-stop checks, and four weekly or two fortnightly reviews. One campaign means one email and one short-message adaptation, with one revision round.

Readiness before a date

Launch depends on confirmed platform access, suitable data, supported booking connections, agreed permissions and approved content. We confirm a date once those dependencies are understood.

Start with the gap your clients feel.

Tell us where follow-up breaks down. We will assess your current tools and agree the scope before work starts.